The value of clients and the value of you
In many businesses including mine, owners feel obliged to chase down what they see as the competition, and match their low prices. It is a race to the bottom in terms of fees and makes the profit...
View ArticleWhat do you stand for?
You know what they sell and it’s not pizza Supermarket blues and reds Big business or small business – we all have to have a type of offering our public understands. What do we represent? Whom do we...
View ArticlePicking good clients is like appreciating fine wine
(Photo credit: André Karwath via Wikipedia) As you know, I do like to be appreciated by my clients and do not like being seen as a commodity. I am not a wine snob. I do not know all that much about...
View ArticleThe hard sell and me
Playing hard ball When I moved from employment to running my own businesses I did a few sales courses. The first one I was obliged to undertake as it went towards getting and accreditation with a...
View ArticleAvoiding taking the rough with the smooth in your business
I started writing On Our Bikes to help others who, like me, found themselves with no work and had to go out and find it as an independent business person. I had no experience of running my own business...
View ArticleWindow shopping business services on-line
Comma butterfly (Photo credit: Jon Stow) I don’t know about you, but I get a lot of new enquiries for my services via email. That is all very nice, but many of the potential new clients are located a...
View ArticleReligion, politics and small business
An amateur radio operator, Yvette Cendes, KB3HTS, at station W8EDU, Photo credit: Wikipedia) Back in the Dark Ages when I studied for my amateur radio license we learned that we must not discuss...
View ArticleBorn free, but life isn’t free
I get a lot of business through websites; both my own and others where I have a presence. The enquiries I receive as a consultant on somewhat technical matters fall into three categories: Genuine...
View ArticleTurning down work – really?
One of the mistakes many start-up businesses make is taking every project or job, no matter what. I made it myself. It is very tempting to accept anything which comes along, but the new business owner...
View ArticleInsults, self-respect and selling by value
I had an email enquiry from someone who was concerned about possible tax liabilities should he sell a property he used to live in, but had let to tenants recently. There was one particular point he had...
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